Living Room Candidate
Created by the Museum of the Moving Image, The Living Room Candidate website contains more than 300 candidate commercials from every presidential election since 1952. Commercials can be filtered by election year, type of commercial, and issue. The ads can be viewed individually and incorporated into classroom activities, or there are a number of ready-made lesson plans on topics such as “what makes an effective ad” and “understanding the language of political ads.”
Designed for high school level students, the lesson plans use various ads from different elections as support and include discussion questions, assessments, and suggested extensions. In addition, the site has links to other online resources about political commercials and presidential elections.